Project: Brand Video for Stoke City Football Club
Services Commissioned: Research, Concept, Scripting, Storyboarding, Location sourcing, Casting, Production, Post Production and Producing.
Reels in Motion were commissioned by Stoke City Football club to work on a brand video when they moved for the Championship to the Premier League. The video had to help position Stoke City Football Club as a world wide brand and demonstrate the potential return on investment from advertising with such a world wide audience that is created by Premier league football club. Reels in Motion worked with the internal marketing team at Stoke City FC to research the global audience and that then had to be carefully included in the film through animated stats within the live action footage.
Reels in Motion had to get full clearance from the premier league for all usage as well as from Manchester United who feature due to the fixture of Stoke City vs Manchester United. The film was very well received and formed a part of the sales teams presentation to all their potential advertising partners. The film was also used online as part of their online digital presence. The film was a real pleasure to make and with Joe an avid Stoke City Fan even more enjoyable for him! If you have any form of video production need then do get in touch the Reels in Motion team can handle any project or any size and very experience in working within a live environment and capturing whats needed in one take! (I do not think the players would of walked the tunnel again for us so good job we are) We look forward to hearing from you.