Client: CPL Carbon Link

Reels in Motion were commissioned to produce a short, animated video for CPL Carbon Link in January 2017. The aim of the animation was to inform potential customers what it is that CPL do, how they do it, and to also give the audience an overview of how the carbon reactivation process works.

David Reay, Marketing Manager from CPL Carbon Link commented…

“This was our first experience of commissioning and producing an animated film here at CPL Carbon Link, and the team at Reels in Motion helped and advised us every step of the way.

Having provided Reels in Motion with an initial hand-drawn storyboard concept, their Producer, Phil, spent time with me formalising a more technical animation guide/storyboard, paying great attention to the details and peculiarities of our business, and also supplied a range of options in terms of experienced voiceover artists.

The project was then handed over to the animator, Nick, who completed the whole project to a very high standard, on time and within budget, and was happy to make small adjustments to the film right up to the last minute.

The result is a concise, fun but informative animated film which explains to customers and prospects what we do and how we do it, and hopefully helps to convince them to entrust their carbon filter and environmental purification requirements to CPL Carbon Link.”

The overall result of the animation project was a massive success, and CPL Carbon Link are a great client of ours. Reels in Motion’s team feel that is has been an absolute pleasure of ours to work with everyone at CPL Carbon Link on their new animation video, and we all look forward to working with you again in the near future.

You can watch the video here…